I'm Dick Sutphen and this tape is a
studio-recorded, expanded version of a talk I delivered at the World
Congress of Professional Hypnotists Convention in Las Vegas, Nevada.
Although the tape carries a copyright to protect it from unlawful
duplication for sale by other companies, in this case, I invite individuals
to make copies and give them to friends or anyone in a position to
communicate this information.
Although I've been interviewed about the
subject on many local and regional radio and TV talk shows, large-scale
mass communication appears to be blocked, since it could result in
suspicion or investigation of the very media presenting it or the sponsors
that support the media.
Some government agencies do not want
this information generally known. Nor do the Born-Again Christian movement,
cults, and many human-potential trainings. Everything I will relate only
exposes the surface of the problem. I don't know how the misuse of these
techniques can be stopped. I don't think it is possible to legislate
against that which often cannot be detected; and if those who legislate are
using these techniques, there is little hope of affecting laws to govern
usage.
I do know that the first step to
initiate change is to generate interest. In this case, that will probably
only result from an underground effort. In talking about this subject, I am
talking about my own business. I know it, and I know how effective it can
be. I produce hypnosis and subliminal tapes and, in some of my seminars, I
use conversion tactics to assist participants to become independent and
self-sufficient. But, anytime I use these techniques, I point out that I am
using them, and those attending have a choice to participate or not. They
also know what the desired result of participation will be.
So, to begin, I want to state the most
basic of all facts about brainwashing: IN THE ENTIRE HISTORY OF MAN, NO ONE
HAS EVER BEEN BRAIN-WASHED AND REALIZED, OR BELIEVED, THAT HE HAD BEEN
BRAIN-WASHED. Those who have been brain-washed will usually passionately
defend their manipulators, claiming theyhave simply been "shown the light"
. . . or have been transformed in miraculous ways.
The Birth of
Conversion
CONVERSION
is a "nice" word for BRAINWASHING . . . and any study of brainwashing has
to begin with a study of Christian revivalism in eighteenth century
America. Apparently, Jonathan Edwards accidentally discovered the
techniques during a religious crusade in 1735 in Northampton,
Massachusetts. By inducing guilt and acute apprehension and by increasing
the tension, the "sinners" attending his revival meetings would break down
and completely submit.
Technically, what Edwards was doing was
creating conditions that wipe the brain slate clean so that the mind
accepts new programming. The problem was that the new input was negative.
He would tell them, "You're a sinner! You're destined for hell!" As a
result, one person committed suicide and another attempted suicide. And the
neighbours of the suicidal converts related that they, too, were affected
so deeply that, although they had found "eternal salvation," they were
obsessed with a diabolical temptation to end their own lives.
Once a preacher, cult leader,
manipulator or authority figure creates the brain phase to wipe the
brain-slate clean, his subjects are wide open. New input, in the form of
suggestion, can be substituted for their previous ideas. Because Edwards
didn't turn his message positive until the end of the revival, many
accepted the negative suggestions and acted, or desired to act, upon them.
Charles J. Finney was another Christian revivalist who used the same
techniques four years later in mass religious conversions in New York.
The techniques are still being used
today by Christian revivalists, cults, human-potential trainings, some
business rallies, and the United States Armed Services . . . to name just a
few. Let me point out here that I don't think most revivalist preachers
realize or know they are using brainwashing techniques. Edwards simply
stumbled upon a technique that really worked, and others copied it and have
continued to copy it for over two hundred years. And the more sophisticated
our knowledge and technology become, the more effective the conversion.
I feel strongly that this is one of the
major reasons for the increasing rise in Christian fundamentalism,
especially the televised variety, while most of the orthodox religions are
declining.
The Three Brain Phases
The Christians may have been the first
to successfully formulate brainwashing, but we have to look to Pavlov, the
Russian scientist, for a technical explanation. In the early 1900s, his
work with animals opened the door to further investigations with humans.
After the revolution in Russia, Lenin was quick to see the potential of
applying Pavlov's research to his own ends.
Three distinct and progressive states of
trans-marginal inhibition were identified by Pavlov. The first is the
EQUIVALENT phase, in which the brain gives the same response to both strong
and weak stimuli. The second is the PARADOXICAL phase, in which the brain
responds more actively to weak stimuli than to strong. And the third is the
ULTRA-PARADOXICAL phase, in which conditioned responses and behaviour
patterns turn from positive to negative or from negative to positive.
With the progression through each phase,
the degree of conversion becomes more effective and complete. The way to
achieve conversion are many and varied, but the usual first step in
religious or political brainwashing is to work on the emotions of an
individual or group until they reach an abnormal level of anger, fear,
excitement, or nervous tension. The progressive result of this mental
condition is to impair judgement and increase suggestibility. The more this
condition can be maintained or intensified, the more it compounds. Once
catharsis, or the first brain phase, is reached, the complete mental
takeover becomes easier. Existing mental programming can be replaced with
new patterns of thinking and behaviour. Other often-used physiological
weapons to modify normal brain functions are fasting, radical or high sugar
diets, physical discomforts, regulation of breathing, mantra chanting in
meditation, the disclosure of awesome mysteries, special lighting and sound
effects, programmed response to incense, or intoxicating drugs. The same
results can be obtained in contemporary psychiatric treatment by electric
shock treatments and even by purposely lowering a person's blood sugar
level with insulin injections.
Before I talk about exactly how some of
the techniques are applied, I want to point out that hypnosis and
conversion tactics are two distinctly different things--and that conversion
techniques are far more powerful. However, the two are often mixed . . .
with powerful results.
How Revivalist
Preachers Work
If you'd like to see a revivalist
preacher at work, there are probably several in your city. Go to the church
or tent early and sit in the rear, about three-quarters of the way back.
Most likely repetitive music will be played while the people come in for
the service. A repetitive beat, ideally ranging from 45 to 72 beats per
minute (a rhythm close to the beat of the human heart), is very hypnotic
and can generate an eyes-open altered state of consciousness in a very high
percentage of people. And, once you are in an alpha state, you are at least
25 times as suggestible as you would be in full beta consciousness. The
music is probably the same for every service, or incorporates the same
beat, and many of the people will go into an altered state almost
immediately upon entering the sanctuary. Subconsciously, they recall their
state of mind from previous services and respond according to the
post-hypnotic programming.
Watch the people waiting for the service
to begin. Many will exhibit external signs of trance--body relaxation and
slightly dilated eyes. Often, they begin swaying back and forth with their
hands in the air while sitting in their chairs. Next, the assistant pastor
will probably come out. He usually speaks with a pretty good "voice roll."
Voice Roll Technique
A "voice roll" is a patterned, paced
style used by hypnotists when inducing a trance. It is also used by many
lawyers, several of whom are highly trained hypnotists, when they desire to
entrench a point firmly in the minds of the jurors. A voice roll can sound
as if the speaker were talking to the beat of a metronome or it may sound
as though he were emphasizing every word in a monotonous, patterned style.
The words will usually be delivered at the rate of 45 to 60 beats per
minute, maximizing the hypnotic effect. Now the assistant pastor begins the
"build-up" process. He induces an altered state of consciousness and/or
begins to generate the excitement and the expectations of the audience.
Next, a group of young women in "sweet
and pure" chiffon dresses might come out to sing a song. Gospel songs are
great for building excitement and INVOLVEMENT. In the middle of the song,
one of the girls might be "smitten by the spirit" and fall down or react as
if possessed by the Holy Spirit. This very effectively increases the
intensity in the room. At this point, hypnosis and conversion tactics are
being mixed. And the result is the audience's attention span is now totally
focused upon the communication while the environment becomes more exciting
or tense. Right about this time, when an eyes-open mass-induced alpha
mental state has been achieved, they will usually pass the collection plate
or basket. In the background, a 45-beat-per-minute voice roll from the
assistant preacher might exhort, "Give to God . . . Give to God . . . Give
to God . . ." And the audience does give. God may not get the money, but
his already wealthy representative will.
Next, the fire-and-brimstone preacher
will come out. He induces fear and increases the tension by talking about
"the devil," "going to hell," or the forthcoming Armageddon. In the last
such rally I attended, the preacher talked about the blood that would soon
be running out of every faucet in the land. He was also obsessed with a
"bloody axe of God," which everyone had seen hanging above the pulpit the
previous week. I have no doubt that everyone saw it--the power of
suggestion given to hundreds of people in hypnosis assures that at least 10
to25 percent would see whatever he suggested they see.
In most revivalist gatherings,
"testifying" or "witnessing" usually follows the fear-based sermon. People
from the audience come up on stage and relate their stories. "I was
crippled and now I can walk!" "I had arthritis and now it's gone!" It is a
psychological manipulation that works. After listening to numerous case
histories of miraculous healings, the average guy in the audience with a
minor problem is sure he can be healed. The room is charged with fear,
guilt, intense excitement, and expectations.
Now those who want to be healed are
frequently lined up around the edge of the room, or they are told to come
down to the front. The preacher might touch them on the head firmly and
scream, "Be healed!" This releases the psychic energy and, for many,
catharsis results. Catharsis is a purging of repressed emotions.
Individuals might cry, fall down or even go into spasms. And if catharsis
is effected, they stand a chance of being healed. In catharsis (one of the
three brain phases mentioned earlier), the brain-slate is temporarily wiped
clean and the new suggestion is accepted. For some, the healing may be
permanent. For many, it will last four days to a week, which is,
incidentally, how long a hypnotic suggestion given to a somnambulistic
subject will usually last. Even if the healing doesn't last, if they come
back every week, the power of suggestion may continually override the
problem . . . or sometimes, sadly, it can mask a physical problem which
could prove to be very detrimental to the individual in the long run.
I'm not saying that legitimate healings
do not take place. They do. Maybe the individual was ready to let go of the
negativity that caused the problem in the first place; maybe it was the
work of God. Yet I contend that it can be explained with existing knowledge
of brain/mind function. The techniques and staging will vary from church to
church. Many use "speaking in tongues" to generate catharsis in some while
the spectacle creates intense excitement in the observers. The use of
hypnotic techniques by religions is sophisticated, and professionals are
assuring that they become even more effective. A man in Los Angeles is
designing, building, and reworking a lot of churches around the country. He
tells ministers what they need and how to use it.
This man's track record indicates that
the congregation and the monetary income will double if the minister
follows his instructions. He admits that about 80 percent of his efforts
are in the sound system and lighting. Powerful sound and the proper use of
lighting are of primary importance in inducing an altered state of
consciousness--I've been using them for years in my own seminars. However,
my participants are fully aware of the process and what they can expect as
a result of their participation. Six Conversion Techniques Cults and
human-potential organizations are always looking for new converts.
To attain them, they must also create a
brain-phase. And they often need to do it within a short space of time--a
weekend, or maybe even a day. The following are the six primary techniques
used to generate the conversion. The meeting or training takes place in an
area where participants are cut off from the outside world. This may be any
place: a private home, a remote or rural setting, or even a hotel ballroom
where the participants are allowed only limited bathroom usage. In
human-potential trainings, the controllers will give a lengthy talk about
the importance of "keeping agreements" in life. The participants are told
that if they don't keep agreements, their life will never work.
It's a good idea to keep agreements, but
the controllers are subverting a positive human value for selfish purposes.
The participants vow to themselves and their trainer that they will keep
their agreements. Anyone who does not will be intimidated into agreement or
forced to leave. The next step is to agree to complete training, thus
assuring a high percentage of conversions for the organizations. They will
USUALLY have to agree not to take drugs, smoke, and sometimes not to eat .
. . or they are given such short meal breaks that it creates tension.
The real reason for the agreements is to
alter internal chemistry, which generates anxiety and hopefully causes at
least as light malfunction of the nervous system, which in turn increases
the conversion potential. Before the gathering is complete, the agreements
will be used to ensure that the new converts go out and find new
participants. They are intimidated into agreeing to do so before they
leave. Since the importance of keeping agreements is so high on their
priority list, the converts will twist the arms of everyone they know,
attempting to talk them into attending a free introductory session offered
at a future date by the organization. The new converts are zealots.
In fact, the inside term for
merchandising the largest and most successful human-potential training is,
"sell it by zealot!" At least a million people are graduates and a good
percentage have been left with a mental activation button that assures
their future loyalty and assistance if the guru figure or organization
calls. Think about the potential political implications of hundreds of
thousands of zealots programmed to campaign for their guru. Be wary of an
organization of this type that offers follow-up sessions after the seminar.
Follow-up sessions might be weekly meetings or inexpensive seminars given
on a regular basis which the organization will attempt to talk you into
taking--or any regularly scheduled event used to maintain control. As the
early Christian revivalists found, long-term control is dependent upon a
good follow-up system.
Alright. Now, let's look at the second
tip-off that indicates conversion tactics are being used. A schedule is
maintained that causes physical and mental fatigue. This is primarily
accomplished by long hours in which the participants are given no
opportunity for relaxation or reflection. The third tip-off: techniques
used to increase the tension in the room or environment. Number four:
Uncertainty.
I could spend hours relating various
techniques to increase tension and generate uncertainty. Basically, the
participants are concerned about being "put on the spot" or encountered by
the trainers, guilt feelings are played upon, participants are tempted to
verbally relate their innermost secrets to the other participants or forced
to take part in activities that emphasize removing their masks. One of the
most successful human-potential seminars forces the participants to stand
on a stage in front of the entire audience while being verbally attacked by
the trainers.
A public opinion poll, conducted a few
years ago, showed that the number one most-fearful situation an individual
could encounter is to speak to an audience. It ranked above window washing
outside the 85th floor of an office building. So you can imagine the fear
and tension this situation generates within the participants. Many faint,
but most cope with the stress by mentally going away. They literally go
into an alpha state, which automatically makes them many times as
suggestible as they normally are. And another loop of the downward spiral
into conversion is successfully effected. The fifth clue that conversion
tactics are being used is the introduction of jargon--new terms that have
meaning only to the "insiders" who participate. Vicious language is also
frequently used, purposely, to make participants uncomfortable. The final
tip-off is that there is no humour in the communications . . . at least
until the participants are converted. Then, merry-making and humour are
highly desirable as symbols of the new joy the participants have supposedly
"found."
I'm not saying that good does not result
from participation in such gatherings. It can and does. But I contend it is
important for people to know what has happened and to be aware that
continual involvement may not be in their best interest. Over the years,
I've conducted professional seminars to teach people to be hypnotists,
trainers, and counsellors. I've had many of those who conduct trainings and
rallies come to me and say, "I'm here because I know that what I'm doing
works, but I don't know why."
After showing them how and why, many
have gotten out of the business or have decided to approach it differently
or in a much more loving and supportive manner. Many of these trainers have
become personal friends, and it scares us all to have experienced the power
of one person with a microphone and a room full of people. Add a little
charisma and you can count on a high percentage of conversions.
The sad truth is that a high percentage
of people want to give away their power--they are true "believers"! Cult
gatherings or human-potential trainings are an ideal environment to observe
first-hand what is technically called the "Stockholm Syndrome." This is a
situation in which those who are intimidated, controlled, or made to
suffer, begin to love, admire, and even sometimes sexually desire their
controllers or captors.
But let me inject a word of warning
here: If you think you can attend such gatherings and not be affected, you
are probably wrong.
A perfect example is the case of a woman
who went to Haiti on a Guggenheim Fellowship to study Haitian Voodoo. In
her report, she related how the music eventually induced uncontrollable
bodily movement and an altered state of consciousness. Although she
understood the process and thought herself above it, when she began to feel
herself become vulnerable to the music, she attempted to fight it and
turned away. Anger or resistance almost always assures conversion.
A few moments later she was possessed by
the music and began dancing in a trance around the Voodoo meeting house. A
brain phase had been induced by the music and excitement, and she awoke
feeling reborn. The only hope of attending such gatherings without being
affected is to be a Buddha and allow no positive or negative emotions to
surface. Few people are capable of such detachment.
Before I go on, let's go back to the six
tip-offs to conversion. I want to mention the United States Government and
military boot camp. The Marine Corps talks about breaking men down before
"rebuilding" them as new men--as marines!
Well, that is exactly what they do, the
same way a cult breaks its people down and rebuilds them as happy flower
sellers on your local street corner. Everyone of the six conversion
techniques are used in boot camp. Considering the needs of the military,
I'm not making a judgement as to whether that is good or bad. IT IS A FACT
that the men are effectively brainwashed. Those who won't submit must be
discharged or spend much of their time in the brig.
Decognition Process
Once the initial conversion is effected,
cults, armed services, and similar groups cannot have cynicism among their
members. Members must respond to commands and do as they are told,
otherwise they are dangerous to the organizational control. This is
normally accomplished as a three-step Decognition Process.
Step One is ALERTNESS REDUCTION: The
controllers cause the nervous system to malfunction, making it difficult to
distinguish between fantasy and reality. This can be accomplished in
several ways. POOR DIET is one; watch out for Brownies and Koolaid. The
sugar throws the nervous system off. More subtle is the "SPIRITUAL DIET"
used by many cults. They eat only vegetables and fruits; without the
grounding of grains, nuts, seeds, dairy products, fish or meat, an
individual becomes mentally "spacey." INADEQUATE SLEEP is another primary
way to reduce alertness, especially when combined with long hours of work
or intense physical activity. Also, being bombarded with intense and unique
experiences achieves the same result.
Step Two is PROGRAMMED CONFUSION: You
are mentally assaulted while your alertness is being reduced as in Step
One. This is accomplished with a deluge of new information, lectures,
discussion groups, encounters or one-to-one processing, which usually
amounts to the controller bombarding the individual with questions. During
this phase of decognition, reality and illusion often merge and perverted
logic is likely to be accepted.
Step Three is THOUGHT STOPPING:
Techniques are used to cause the mind to go "flat." These are
altered-state-of-consciousness techniques that initially induce calmness by
giving the mind something simple to deal with and focusing awareness. The
continued use brings on a feeling of elation and eventually hallucination.
The result is the reduction of thought and eventually, if used long enough,
the cessation of all thought and withdrawal from everyone and everything
except that which the controllers direct. The takeover is then complete. It
is important to be aware that when members or participants are instructed
to use "thought-stopping" techniques, they are told that they will benefit
by so doing: they will become "better soldiers" or "find enlightenment."
There are three primary techniques used
for thought stopping. The first is MARCHING: the thump, thump, thump beat
literally generates self-hypnosis and thus great susceptibility to
suggestion. The second thought stopping technique is MEDITATION. If you
spend an hour to an hour and a half a day in meditation, after a few weeks,
there is a great probability that you will not return to full beta
consciousness. You will remain in a fixed state of alpha for as long as you
continue to meditate. I'm not saying this is bad--if you do it yourself. It
may be very beneficial. But it is a fact that you are causing your mind to
go flat. I've worked with meditators on an EEG machine and the results are
conclusive: the more you meditate, the flatter your mind becomes until,
eventually and especially if used to excess or in combination with
decognition, all thought ceases. Some spiritual groups see this as
nirvana--which is bullshit. It is simply a predictable physiological
result. And if heaven on earth is non-thinking and non-involvement, I
really question why we are here.
The third thought-stopping technique is
CHANTING, and often chanting in meditation. "Speaking in tongues" could
also be included in this category. All three-stopping techniques produce an
altered state of consciousness. This may be very good if YOU are
controlling the process, for you also control the input. I personally use
at least one self-hypnosis programming session every day and I know how
beneficial it is for me. But you need to know if you use these techniques
to the degree of remaining continually in alpha that, although you'll be
very mellow, you'll also be more suggestible.
True Believers & Mass
Movements
Before ending this section on
conversion, I want to talk about the people who are most susceptible to it
and about Mass Movements. I am convinced that at least a third of the
population is what Eric Hoffer calls "true believers." They are joiners and
followers . . . people who want to give away their power. They look for
answers, meaning, and enlightenment outside themselves. Hoffer, who wrote
THE TRUE BELIEVER, a classic on mass movements, says, "true believers are
not intent on bolstering and advancing a cherished self, but are those
craving to be rid of unwanted self. They are followers, not because of a
desire for self-advancement, but because it can satisfy their passion for
self-renunciation!" Hoffer also says that true believers "are eternally
incomplete and eternally insecure"! I know this from my own experience.
In my years of communicating concepts
and conducting trainings, I have run into them again and again. All I can
do is attempt to show them that the only thing to seek is the True Self
within. Their personal answers are to be found there and there alone. I
communicate that the basics of spirituality are self-responsibility and
self-actualisation. But most of the true believers just tell me that I'm
not spiritual and go looking for someone who will give them the dogma and
structure they desire. Never underestimate the potential danger of these
people. They can easily be moulded into fanatics who will gladly work and
die for their holy cause. It is a substitute for their lost faith in
themselves and offers them as a substitute for individual hope.
The Moral Majority is made up of true
believers. All cults are composed of true believers. You'll find them in
politics, churches, businesses, and social cause groups. They are the
fanatics in these organizations. Mass Movements will usually have a
charismatic leader. The followers want to convert others to their way of
living or impose a new way of life--if necessary, by legislating laws
forcing others to their view, as evidenced by the activities of the Moral
Majority. This means enforcement by guns or punishment, for that is the
bottom line in law enforcement. A common hatred, enemy, or devil is
essential to the success of a mass movement. The Born-Again Christians have
Satan himself, but that isn't enough--they've added the occult, the New Age
thinkers and, lately, all those who oppose their integration of church and
politics, as evidenced in their political re-election campaigns against
those who oppose their views.
In revolutions, the devil is usually the
ruling power or aristocracy. Some human-potential movements are far too
clever to ask their graduates to join anything, thus labelling themselves
as a cult--but, if you look closely, you'll find that their devil is anyone
and everyone who hasn't taken their training. There are mass movements
without devils but they seldom attain major status. The True Believers are
mentally unbalanced or insecure people, or those without hope or friends.
People don't look for allies when they love, but they do when they hate or
become obsessed with a cause. And those who desire a new life and a new
order feel the old ways must be eliminated before the new order can be
built.
Persuasion Techniques
Persuasion isn't technically
brainwashing but it is the manipulation of the human mind by another
individual, without the manipulated party being aware what caused his
opinion shift. I only have time to very basically introduce you to a few of
the thousands of techniques in use today, but the basis of persuasion is
always to access your RIGHT BRAIN. The left half of your brain is
analytical and rational. The right side is creative and imaginative. That
is overly simplified but it makes my point. So, the idea is to distract the
left brain and keep it busy. Ideally, the persuader generates an eyes-open
altered state of consciousness, causing you to shift from beta awareness
into alpha; this can be measured on an EEG machine.
First, let me give you an example of
distracting the left brain. Politicians use these powerful techniques all
the time; lawyers use many variations which, I've been told, they call
"tightening the noose." Assume for a moment that you are watching a
politician give a speech. First, he might generate what is called a "YES
SET." These are statements that will cause listeners to agree; they might
even unknowingly nod their heads in agreement.
Next come the TRUISMS. These are usually
facts that could be debated but, once the politician has his audience
agreeing, the odds are in the politician's favour that the audience won't
stop to think for themselves, thus continuing to agree. Last comes the
SUGGESTION. This is what the politician wants you to do and, since you have
been agreeing all along, you could be persuaded to accept the suggestion.
Now, if you'll listen closely to my
political speech, you'll find that the first three are the "yes set," the
next three are truisms and the last is the suggestion. "Ladies and
gentlemen: are you angry about high food prices? Are you tired of
astronomical gas prices? Are you sick of out-of-control inflation? Well,
you know the Other Party allowed 18 percent inflation last year; you know
crime has increased 50 percent nationwide in the last 12 months, and you
know your pay check hardly covers your expenses any more. Well, the answer
to resolving these problems is to elect me, John Jones, to the U.S.
Senate."
And I think you've heard all that
before. But you might also watch for what are called Imbedded Commands. As
an example: On key words, the speaker would make a gesture with his left
hand, which research has shown is more apt to access your right brain.
Today's media-oriented politicians and spellbinders are often carefully
trained by a whole new breed of specialist who are using every trick in the
book--both old and new--to manipulate you into accepting their candidate.
The concepts and techniques of
Neuro-Linguistics are so heavily protected that I found out the hard way
that to even talk about them publicly or in print results in threatened
legal action. Yet Neuro-Linguistic training is readily available to anyone
willing to devote the time and pay the price. It is some of the most subtle
and powerful manipulation I have yet been exposed to. A good friend who
recently attended a two-week seminar on Neuro-Linguistics found that many
of those she talked to during the breaks were government people.
Another technique that I'm just learning
about is unbelievably slippery; it is called an INTERSPERSAL TECHNIQUE and
the idea is to say one thing with words but plant a subconscious impression
of something else in the minds of the listeners and/or watchers.
Let me give you an example: Assume you are watching a television
commentator make the following statement: SENATOR JOHNSON is assisting
local authorities to clear up the stupid mistakes of companies contributing
to the nuclear waste problems."
It sounds like a statement of fact, but, if the speaker emphasizes the
right word, and especially if he makes the proper hand gestures on the key
words, you could be left with the subconscious impression that Senator
Johnson is stupid. That was the subliminal goal of the statement and the
speaker cannot be called to account for anything.
Persuasion techniques are also
frequently used on a much smaller scale with just as much effectiveness.
The insurance salesman knows his pitch is likely to be much more effective
if he can get you to visualize something in your mind. This is right-brain
communication.
For instance, he might pause in his
conversation, look slowly around your living room and say, "Can you just
imagine this beautiful home burning to the ground?" Of course you can! It
is one of your unconscious fears and, when he forces you to visualize it,
you are more likely to be manipulated into signing his insurance policy.
The Hare Krishnas, operating in every
airport, use what I call SHOCK AND CONFUSION techniques to distract the
left brain and communicate directly with the right brain. While waiting for
a plane, I once watched one operate for over an hour. He had a technique of
almost jumping in front of someone. Initially, his voice was loud then
dropped as he made his pitch to take a book and contribute money to the
cause. Usually, when people are shocked, they immediately withdraw. In this
case they were shocked by the strange appearance, sudden materialization
and loud voice of the Hare Krishna devotee.
In other words, the people went into an
alpha state for security because they didn't want to confront the reality
before them. In alpha, they were highly suggestible so they responded to
the suggestion of taking the book; the moment they took the book, they felt
guilty and responded to the second suggestion: give money. We are all
conditioned that if someone gives us something, we have to give them
something in return--in that case, it was money.
While watching this hustler, I was close
enough to notice that many of the people he stopped exhibited an outward
sign of alpha--their eyes were actually dilated.
Subliminal Programming
Subliminals are hidden suggestions that
only your subconscious perceives. They can be audio, hidden behind music,
or visual, airbrushed into a picture, flashed on a screen so fast that you
don't consciously see them, or cleverly incorporated into a picture or
design. Most audio subliminal reprogramming tapes offer verbal suggestions
recorded at a low volume. I question the efficiency of this technique--if
subliminals are not perceptible, they cannot be effective, and subliminals
recorded below the audible threshold are therefore useless.
The oldest audio subliminal technique
uses a voice that follows the volume of the music so subliminals are
impossible to detect without a parametric equalizer. But this technique is
patented and, when I wanted to develop my own line of subliminal
audiocassettes, negotiations with the patent holder proved to be
unsatisfactory. My attorney obtained copies of the patents which I gave to
some talented Hollywood sound engineers, asking them to create a new
technique. They found a way to psycho-acoustically modify and synthesize
the suggestions so that they are projected in the same chord and frequency
as the music, thus giving them the effect of being part of the music.
But we found that in using this
technique, there is no way to reduce various frequencies to detect the
subliminals. In other words, although the suggestions are being heard by
the subconscious mind, they cannot be monitored with even the most
sophisticated equipment. If we were able to come up with this technique as
easily as we did, I can only imagine how sophisticated the technology has
become, with unlimited government or advertising funding.
I shudder to think about the propaganda
and commercial manipulation that we are exposed to on a daily basis. There
is simply no way to know what is behind the music you hear. It may even be
possible to hide a second voice behind the voice to which you are
listening.
The series by Wilson Bryan Key, Ph.D.,
on subliminals in advertising and political campaigns well documents the
misuse in many areas, especially printed advertising in newspapers,
magazines, and posters. The big question about subliminals is: do they
work? And I guarantee you they do. Not only from the response of those who
have used my tapes, but from the results of such programs as the
subliminals behind the music in department stores. Supposedly, the only
message is instructions to not steal: one East Coast department store chain
reported a 37 percent reduction in thefts in the first nine months of
testing.
A 1984 article in the technical
newsletter, "Brain-Mind Bulletin," states that as much as 99 percent of our
cognitive activity may be "non-conscious, "according to the director of the
Laboratory for Cognitive Psychophysiology at the University of Illinois.
The lengthy report ends with the statement, "these findings support the use
of subliminal approaches such as taped suggestions for weight loss and the
therapeutic use of hypnosis and Neuro-Linguistic Programming."
Mass Misuse
I could relate many stories that support
subliminal programming, but I'd rather use my time to make you aware of
even more subtle uses of such programming. I have personally experienced
sitting in a Los Angeles auditorium with over ten thousand people who were
gathered to listen to a current charismatic figure. Twenty minutes after
entering the auditorium, I became aware that I was going in and out of an
altered state. Those accompanying me experienced the same thing. Since it
is our business, we were aware of what was happening, but those around us
were not.
By careful observation, what appeared to
be spontaneous demonstrations were, in fact, artful manipulations. The only
way I could figure that the eyes-open trance had been induced was that a 6-
to 7-cycle-per-second vibration was being piped into the room behind the
air conditioner sound. That particular vibration generates alpha, which
would render the audience highly susceptible. Ten to 25 percent of the
population is capable of a somnambulistic level of altered states of
consciousness; for these people, the suggestions of the speaker, if
non-threatening, could potentially be accepted as "commands."
Vibrato
This leads to the mention of VIBRATO.
Vibrato is the tremulous effect imparted in some vocal or instrumental
music, and the cycle-per-second range causes people to go into an altered
state of consciousness. At one period of English history, singers whose
voices contained pronounced vibrato were not allowed to perform publicly
because listeners would go into an altered state and have fantasies, often
sexual in nature. People who attend opera or enjoy listening to singers
like Mario Lanza are familiar with this altered state induced by the
performers. ELFs Now, let's carry this awareness a little farther. There
are also inaudible ELFs (extra-low frequency waves). These are
electromagnetic in nature.
One of the primary uses of ELFs is to
communicate with our submarines. Dr. Andrija Puharich, a highly respected
researcher, in an attempt to warn U.S. officials about Russian use of ELFs,
set up an experiment. Volunteers were wired so their brain waves could be
measured on an EEG. They were sealed in a metal room that could not be
penetrated by a normal signal. Puharich then beamed ELF waves at the
volunteers. ELFs go right through the earth and, of course, right through
metal walls. Those inside couldn't know if the signal was or was not being
sent. And Puharich watched the reactions on the technical equipment: 30
percent of those inside the room were taken over by the ELF signal in six
to ten seconds.
When I say "taken over," I mean that
their behaviour followed the changes anticipated at very precise
frequencies. Waves below 6 cycles per second caused the subjects to become
very emotionally upset, and even disrupted bodily functions. At 8.2 cycles,
they felt very high . . . an elevated feeling, as though they had been in
masterful meditation, learned over a period of years. Eleven to 11.3 cycles
induced waves of depressed agitation leading to riotous behaviour.
The Neurophone
Dr. Patrick Flanagan is a personal
friend of mine. In the early 1960s, as a teenager, Pat was listed as one of
the top scientists in the world by "Life" magazine. Among his many
inventions was a device he called the Neurophone--an electronic instrument
that can successfully program suggestions directly through contact with the
skin.
When he attempted to patent the device,
the government demanded that he prove it worked. When he did, the National
Security Agency confiscated the neurophone. It took Pat two years of legal
battle to get his invention back.
In using the device, you don't hear or
see a thing; it is applied to the skin, which Pat claims is the source of
special senses. The skin contains more sensors for heat, touch, pain,
vibration, and electrical fields than any other part of the human anatomy.
In one of his recent tests, Pat
conducted two identical seminars for a military audience--one seminar one
night and one the next night, because the size of the room was not large
enough to accommodate all of them at one time. When the first group proved
to be very cool and unwilling to respond, Patrick spent the next day making
a special tape to play at the second seminar. The tape instructed the
audience to be extremely warm and responsive and for their hands to become
"tingly." The tape was played through the neurophone, which was connected
to a wire he placed along the ceiling of the room. There were no speakers,
so no sound could be heard, yet the message was successfully transmitted
from that wire directly into the brains of the audience.
They were warm and receptive, their
hands tingled and they responded, according to programming, in other ways
that I cannot mention here. The more we find out about how human beings
work through today's highly advanced technological research, the more we
learn to control human beings. And what probably scares me the most is that
the medium for takeover is already in place! The television set in your
living room and bedroom is doing a lot more than just entertaining you.
Before I continue, let me point out
something else about an altered state of consciousness. When you go into an
altered state, you transfer into right brain, which results in the internal
release of the body's own opiates: enkephalins and Beta-endorphins,
chemically almost identical to opium. In other words, it feels good . . .
and you want to come back for more.
Recent tests by researcher Herbert
Krugman showed that, while viewers were watching TV, right-brain activity
outnumbered left-brain activity by a ratio of two to one. Put more simply,
the viewers were in an altered state . . . in trance more often than not.
They were getting their Beta-endorphin "fix."
To measure attention spans,
psychophysiologist Thomas Mulholland of the Veterans Hospital in Bedford,
Massachusetts, attached young viewers to an EEG machine that was wired to
shut the TV set off whenever the children's brains produced a majority of
alpha waves. Although the children were told to concentrate, only a few
could keep the set on for more than 30 seconds!
Most viewers are already hypnotized. To
deepen the trance is easy. One simple way is to place a blank, black frame
every 32 frames in the film that is being projected. This creates a
45-beat-per-minute pulsation perceived only by the subconscious mind--the
ideal pace to generate deep hypnosis. The commercials or suggestions
presented following this alpha-inducing broadcast are much more likely to
be accepted by the viewer.
The high percentage of the viewing
audience that has somnambulistic-depth ability could very well accept the
suggestions as commands--as long as those commands did not ask the viewer
to do something contrary to his morals, religion, or self-preservation.
The medium for takeover is here. By the
age of 16, children have spent 10,000 to 15,000 hours watching
television--that is more time than they spend in school! In the average
home, the TV set is on for six hours and 44 minutes per day--an increase of
nine minutes from last year and three times the average rate of increase
during the 1970s. It obviously isn't getting better . . . we are rapidly
moving into an alpha-level world--very possibly the Orwellian world of
"1984"--placid,glassy-eyed, and responding obediently to instructions.
A research project by Jacob Jacoby, a
Purdue University psychologist, found that of 2,700 people tested, 90
percent misunderstood even such simple viewing fare as commercials and
"Barnaby Jones." Only minutes after watching, the typical viewer missed 23
to 36 percent of the questions about what he or she had seen. Of course
they did--they were going in and out of trance! If you go into a deep
trance, you must be instructed to remember--otherwise you automatically
forget.
I have just touched the tip of the
iceberg. When you start to combine subliminal messages behind the music,
subliminal visuals projected on the screen, hypnotically produced visual
effects, sustained musical beats at a trance-inducing pace . . . you have
extremely effective brainwashing. Every hour that you spend watching the TV
set you become more conditioned. And, in case you thought there was a law
against any of these things, guess again. There isn't! There are a lot of
powerful people who obviously prefer things exactly the way they are.
(FC: To the best of our knowledge "THE BATTLE FOR YOUR
MIND" is copyright free material)